Flipkart to go Mobile

Let us assess in these CRB tech reviews about mobile shopping. Flipkart, India’s biggest and the most popular online shopping portal, that has left the likes of Snapdeal and Jabong far behind in the league, has decided to take down its website by the end of the year 2015. Well the shopaholics need not worry though because Flipkart has decided to go simply mobile, i.e. at the tip of your finger.

To shop from Flipkart, people will have to download the mobile app and for that new features have already been added to the app. The reason for such a decision from the most efficient and sort after online shopping destination is the increase in the Flipkart mobile app users. In mid April 2014, the numbers of orders received by the mobile app users were only 13-14%. However, in the past 6 months the orders from the app users has increased tenfold, hence the decision. Also, users trying to access the portal from the browsers of their mobile phones are being redirected to the Playstore immediately in order to let them download the app.


The news has already been out and about that Flipkart has merged with Myntra as well and is ready to take over Amazon which has turned aggressive in the Indian market. Myntra concentrates only on online fashion sales, whereas Flipkart is an e-commerce firm. However, Flipkart and Myntra will have two separate entities as usual. Whether Myntra will follow in the footsteps of Flipkart and take down its website as well is something that is still to be discovered.

We hope that in these CRB tech reviews our articles will provide you with the required knowledge and make a difference.


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